Should Your Marketing Strategy Include TikTok?

It’s no secret… We have to start paying attention to video in our marketing strategies, people. TikTok has emerged as a powerhouse platform, capturing the attention of millions worldwide. But the burning question for many entrepreneurs is: should your business take the leap into TikTok? Let’s cut through the noise and look at some critical…

4 Professional Development Books You Should Read in 2024

In 2024, the entrepreneurial journey is as thrilling as it is challenging. On our own bookshelf, we’ve gathered four books that stand out as beacons for entrepreneurs navigating this year’s unique landscape. These aren’t just any books; they’re our personal picks, chosen for their ability to offer fresh perspectives, actionable strategies, and the inspiration to…